Content management architecture

Snapshot

Kalles Group's content management architecture and delivery expertise is used to redesign the main employee portal for a global non-profit organization.

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The Challenge

As a result of a new internal communications strategy, our client, a global non-profit organization, elected to redesign its main employee portal. The existing portal was fixed and finite; layout and content was difficult to modify and the portal lacked a mobile component. Furthermore, our client desired messaging that was more globally relevant and transparent to the portal’s users.

Kalles Group was tasked with assisting in the creation of a system that would:

  • Reach a greater number of people
  • Highlight the work of individual employees
  • Present relevant and compelling content for a global audience
  • Be customizable for end-users
  • Deliver greater flexibility for content creators
  • Offer streaming video and a mobile solution
Our Approach:

Kalles Group integrated with our client’s employee communications and design teams to provide:

  • Goal setting: Champion solutions focused achieving objectives of the redesign
  • User requirements: Gather and document requirements and metrics for the new portal
  • Content: Create compelling content, and develop standards for the creation of future content

Throughout the course of the employee portal redesign, Kalles Group consultants provided a variety of solutions, which included:

Visioning phase and technical specifications:
  • User experience advocacy: Developed and ledfocus groups to obtain iterative feedback translating into actionable objectives for the design team
  • Design governance: Developed and documented standards and best practices for creating and managing content in the new system
Content creation and management:
  • Content management: Established best practices and initiatives for developing and maintaining internal-facing digital channels, including video content uploading processes, proprietary social media platforms, and intranets.
  • Content creation: Designed, produced and launched weekly newsletters, streaming video, and portal messaging.
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Our client’s new employee portal is more flexible and robust, with compelling and useful content.

Our Solution

Overall, our client has reported positive changes in their company culture as a result of the employee portal redesign. Our client’s new employee portal is more flexible and robust, with compelling and useful content. Employees enjoy a personalized and customizable user interface. Standards and processes are in place for the creation of new content by future development teams.